This year, Barbie joins the ranks of the world’s greatest superheroes and shows children that Anything is Possible, by declaring 2015 the year to #BeSuper! This Spring, Barbie™ is launching superhero-themed toys, a DVD, books, role play, and more, as a way to inspire girls to creatively express what “super” means to them through play. Barbie has also created a unique online empowerment campaign called #BeSuper, to encourage young girls to make a difference in the world and share their super acts with their peers by tapping into their inner superhero by celebrating their own acts of "being super".