Tuesday, November 20, 2012

Redesigned Old Navy store at the Toronto Eaton Centre

Women's section
We were invited to check out the newly remodeled Old Navy Store at the Toronto Eaton Centre.  The store was brightly redesigned.  The layout made it easy for us to look and shop for things we want and need :)  
Men's section
I liked how the store was spaciously and neatly divided into women, girls, boys, men and baby wear.  There also had an expanded maternity assortment section.  
Maternity and toddler baby section
I was really attracted to the fashionable collection of costume jewelry at the Old Navy store.
Fashion jewelry
I think this redesign is productive because we can find things easily and shop without waiting to ask for assistance.  Having the products easy to browse is helpful when shopping with young children and especially when we are limited with time.  
Shoes for all different seasons

The fitting rooms and the cashiers are in the center of the store, which is convenient and a good meeting place when shopping with friends and family members :)  Old Navy has "pop in" rooms, which is a thoughtful part of the design as we can quickly try the clothes on our children before buying it and don't have to wait for a fitting room to become available. 
Children's section
They also have an interactive play space for the little ones.  At the event my children spent time in this area colouring, which kept them happy and busy. 
My children were making sure to colour inside the lines for a contest
The new signage in the store is clear and lets us know when there are promotions, values and other things happening at the store.  Old Navy has everything from clothes to accessories for the entire family, which makes it easy for us to shop throughout the year.

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